Author Archives: asalvador13

Destination Branding

In this project that was completed for my Community Development course, we did a destination brand assessment. The country that I chose was Cuba, and their Cuba Autentica campaign.  Please view this project here.

Posted in School Projects | Tagged , , | Leave a comment

Hello & Welcome

Welcome to my e-Portfolio! My name is Ashley Salvador, and I am a graduate of the Marketing Management program specializing in Tourism at the British Columbia Institute of Technology. This e-Portfolio is designed to showcase some of the work that I … Continue reading

Posted in Other | Tagged , , , | 2 Comments

Market Research

In Market Research class, our project was to complete a full analysis of a problem of our choosing.  My group, Dream Research & Consulting, decided to research the effect of the internet and online booking agents on traditional travel agents.  This class … Continue reading

Posted in School Projects | Tagged , , , , , , , , | Leave a comment

FAM Trip

This group project was to plan and execute a familiarization trip for Vancouver.  The project included researching venues, transportation, partner selection, and a detailed budget for the event.  Please click here to view.

Posted in School Projects | Tagged , , , | Leave a comment

Event Management

In this class our assignment was to create a luxury event proposal of our choice.  We were to develop a budget, logistics, sample menus and invitations, as well as many other aspects of  the event.  This project achieved a grade … Continue reading

Posted in School Projects | Tagged , , , , | 1 Comment

Hotel Sales Blitz

This is a sample of a Sales Blitz that I created for my Hotel Sales & Marketing class.  The assignment was to create a sustainable hotel in Whistler, British Columbia complete with CSR and then create a fully integrated sales … Continue reading

Posted in School Projects | Tagged , , , | Leave a comment

Finance Reports

For finance reports, our class was assigned an individual project which required a precisely timed 5 minute oral presentation.  I chose to sell the Snuggie to my peers, who graded my presentation.  I received 90% on this assignment.  Please click … Continue reading

Posted in School Projects | Tagged , , | Leave a comment

Business Communications Company Profile

For Business Communications our assignment was to profile a publicly traded company of our choice.  The report included financials, ratio analysis, a company profile complete with CSR, as well as other company information. Coach Corporate Report

Posted in School Projects | Tagged , , , | 1 Comment

PowerPoint Commercial

In Business Systems, we were assigned a team project to create a promotional advertisement about why we chose BCIT.  Below is the PowerPoint presentation that my group made.  We later converted the PowerPoint to a YouTube video.  The tools that … Continue reading

Posted in School Projects | Tagged , , , , , | Leave a comment

Blackberry Marketing Plan

In Marketing, as a team we created a Marketing Plan for a well-known company. My team chose Blackberry and I am very proud of the final product. Our marketing report included a situational analysis, a marketing objective, a SWOT matrix, … Continue reading

Posted in School Projects | Tagged , , , | Leave a comment