Wednesday, November 25th, 2009
<click on the image to download> In Marketing 1102, we were asked to do a case study on a Moosehead Beer. Idea was to design a distribution strategy for Moosehead Beer in Quebec. We were to come up with marketing strategy that will sell to the Quebec consumers and ways to avoid paying excessive tariffs and taxes. We [...]
Filed under: BCIT by juhyuneei
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Thursday, November 12th, 2009
<click on the image to download> In Marketing 1102, we were asked to do a case study on a fictional wall coverings manufacturer called Canty International. Idea was to design a pricing strategy for a new product which they created specifically for a large-scale hotel chain. We were to come up with marketing strategy that will [...]
Filed under: BCIT by juhyuneei
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